Craziest Expenses

Goal: Softly reiterate the importance of expense management solutions.

Audience: Mid-market and enterprise finance professionals. 

My contributions:

• Owning the entire project lifecycle from development to promotion

• Developing the structure and content of the pillar infographic

• Collaborating with art directors on the visual identity

• Storyboarded video social post elements 

• Coordinating the development of supportive promotional content (blogs, social, event collateral, landing pages, etc.)
  

Collaborators:
Jennifer Wilson (art director)
Andy Robbins (art director)
Mike Cormier (art director)
Jane Cormier (creative director)
Isaac Weymouth (web layout)